Ai Pin - Wearable Ai
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“ Once the lightweight Humane Ai Pin attaches magnetically to your clothing, it becomes your AI-powered personal assistant. ”
“ This small wearable AI tech impressed us with a hands-free way to get answers and record video in a pin-ch. ”
“ It’s really innovative stuff. I was skeptical at first, until I saw it all work in person, and I was positively delighted, especially seeing how considerations had been made for various practical problems. ”
“ The Humane Ai Pin is an innovative wearable device that redefines the interaction with AI, offering a discreet yet powerful way to stay connected and in control. ”
“ It demonstrates that you won’t really need a smartphone for most of the things we use a mobile device for, freeing you to be more present in the moment and with other people. ”
“ There’s a futuristic air about the Humane Ai Pin that we can’t help but get excited about. ”
“ The basic idea behind the Humane Ai Pin is to get you to use your phones less so you can be more present, while still keeping you connected. ”
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I’ve found myself at a loss for words when trying to explain the Humane AI Pin to my friends. The best description so far is that it’s a combination of a wearable Siri button with a camera and built-in projector that beams onto your palm. But each time I start explaining that, I get so caught up in pointing out its problems that I never really get to fully detail what the AI Pin can do. Or is meant to do, anyway.
Yet, words are crucial to the Humane AI experience. Your primary mode of interacting with the pin is through voice, accompanied by touch and gestures. Without speaking, your options are severely limited. The company describes the device as your “second brain,” but the combination of holding out my hand to see the projected screen, waving it around to navigate the interface and tapping my chest and waiting for an answer all just made me look really stupid. When I remember that I was actually eager to spend $700 of my own money to get a Humane AI Pin, not to mention shell out the required $24 a month for the AI and the company’s 4G service riding on T-Mobile’s network, I feel even sillier.
What is the Humane AI Pin?
In the company’s own words, the Humane AI Pin is the “first wearable device and software platform built to harness the full power of artificial intelligence.” If that doesn’t clear it up, well, I can’t blame you.
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There are basically two parts to the device: the Pin and its magnetic attachment. The Pin is the main piece, which houses a touch-sensitive panel on its face, with a projector, camera, mic and speakers lining its top edge. It’s about the same size as an Apple Watch Ultra 2, both measuring about 44mm (1.73 inches) across. The Humane wearable is slightly squatter, though, with its 47.5mm (1.87 inches) height compared to the Watch Ultra’s 49mm (1.92 inches). It’s also half the weight of Apple’s smartwatch, at 34.2 grams (1.2 ounces).
Humane 50 100 Humane AI Pin Not only is the Humane AI Pin slow, finicky and barely even smart, using it made me look pretty dumb. As it stands, the device doesn’t do enough to justify its $700 and $24-a-month price. Pros Novel projector beams a “screen” onto your palm
Effective interpreter mode
Thoughtful design touches Cons Runs hot
Unreliable
Slow
Projected screen relies on tiresome and finicky gestures to navigate
Expensive for what it does
Short battery life $699 at Humane
The top of the AI Pin is slightly thicker than the bottom, since it has to contain extra sensors and indicator lights, but it’s still about the same depth as the Watch Ultra 2. Snap on a magnetic attachment, and you add about 8mm (0.31 inches). There are a few accessories available, with the most useful being the included battery booster. You’ll get two battery boosters in the “complete system” when you buy the Humane AI Pin, as well as a charging cradle and case. The booster helps clip the AI Pin to your clothes while adding some extra hours of life to the device (in theory, anyway). It also brings an extra 20 grams (0.7 ounces) with it, but even including that the AI Pin is still 10 grams (0.35 ounces) lighter than the Watch Ultra 2.
That weight (or lack thereof) is important, since anything too heavy would drag down on your clothes, which would not only be uncomfortable but also block the Pin’s projector from functioning properly. If you’re wearing it with a thinner fabric, by the way, you’ll have to use the latch accessory instead of the booster, which is a $40 plastic tile that provides no additional power. You can also get the stainless steel clip that Humane sells for $50 to stick it onto heavier materials or belts and backpacks. Whichever accessory you choose, though, you’ll place it on the underside of your garment and stick the Pin on the outside to connect the pieces.
Hayato Huseman for Engadget
How the AI Pin works
But you might not want to place the AI Pin on a bag, as you need to tap on it to ask a question or pull up the projected screen. Every interaction with the device begins with touching it, there is no wake word, so having it out of reach sucks.
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Tap and hold on the touchpad, ask a question, then let go and wait a few seconds for the AI to answer. You can hold out your palm to read what it said, bringing your hand closer to and further from your chest to toggle through elements. To jump through individual cards and buttons, you’ll have to tilt your palm up or down, which can get in the way of seeing what’s on display. But more on that in a bit.
There are some built-in gestures offering shortcuts to functions like taking a picture or video or controlling music playback. Double tapping the Pin with two fingers will snap a shot, while double-tapping and holding at the end will trigger a 15-second video. Swiping up or down adjusts the device or Bluetooth headphone volume while the assistant is talking or when music is playing, too.
Cherlynn Low for Engadget
Each person who orders the Humane AI Pin will have to set up an account and go through onboarding on the website before the company will ship out their unit. Part of this process includes signing into your Google or Apple accounts to port over contacts, as well as watching a video that walks you through those gestures I described. Your Pin will arrive already linked to your account with its eSIM and phone number sorted. This likely simplifies things so users won’t have to fiddle with tedious steps like installing a SIM card or signing into their profiles. It felt a bit strange, but it’s a good thing because, as I’ll explain in a bit, trying to enter a password on the AI Pin is a real pain.
Talking to the Humane AI Pin
The easiest way to interact with the AI Pin is by talking to it. It’s supposed to feel natural, like you’re talking to a friend or assistant, and you shouldn’t have to feel forced when asking it for help. Unfortunately, that just wasn’t the case in my testing.
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When the AI Pin did understand me and answer correctly, it usually took a few seconds to reply, in which time I could have already gotten the same results on my phone. For a few things, like adding items to my shopping list or converting Canadian dollars to USD, it performed adequately. But “adequate” seems to be the best case scenario.
Sometimes the answers were too long or irrelevant. When I asked “Should I watch Dream Scenario,” it said “Dream Scenario is a 2023 comedy/fantasy film featuring Nicolas Cage, with positive ratings on IMDb, Rotten Tomatoes and Metacritic. It’s available for streaming on platforms like YouTube, Hulu and Amazon Prime Video. If you enjoy comedy and fantasy genres, it may be worth watching.”
Setting aside the fact that the “answer” to my query came after a lot of preamble I found unnecessary, I also just didn’t find the recommendation satisfying. It wasn’t giving me a straight answer, which is understandable, but ultimately none of what it said felt different from scanning the top results of a Google search. I would have gleaned more info had I looked the film up on my phone, since I’d be able to see the actual Rotten Tomatoes and Metacritic scores.
To be fair, the AI Pin was smart enough to understand follow-ups like “How about The Witch” without needing me to repeat my original question. But it’s 2024; we’re way past assistants that need so much hand-holding.
We’re also past the days of needing to word our requests in specific ways for AI to understand us. Though Humane has said you can speak to the pin “naturally,” there are some instances when that just didn’t work. First, it occasionally misheard me, even in my quiet living room. When I asked “Would I like YouTuber Danny Gonzalez,” it thought I said “would I like YouTube do I need Gonzalez” and responded “It’s unclear if you would like Dulce Gonzalez as the content of their videos and channels is not specified.”
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When I repeated myself by carefully saying “I meant Danny Gonzalez,” the AI Pin spouted back facts about the YouTuber’s life and work, but did not answer my original question.
That’s not as bad as the fact that when I tried to get the Pin to describe what was in front of me, it simply would not. Humane has a Vision feature in beta that’s meant to let the AI Pin use its camera to see and analyze things in view, but when I tried to get it to look at my messy kitchen island, nothing happened. I’d ask “What’s in front of me” or “What am I holding out in front of you” or “Describe what’s in front of me,” which is how I’d phrase this request naturally. I tried so many variations of this, including “What am I looking at” and “Is there an octopus in front of me,” to no avail. I even took a photo and asked “can you describe what’s in that picture.”
Every time, I was told “Your AI Pin is not sure what you’re referring to” or “This question is not related to AI Pin” or, in the case where I first took a picture, “Your AI Pin is unable to analyze images or describe them.” I was confused why this wasn’t working even after I double checked that I had opted in and enabled the feature, and finally realized after checking the reviewers’ guide that I had to use prompts that started with the word “Look.”
Look, maybe everyone else would have instinctively used that phrasing. But if you’re like me and didn’t, you’ll probably give up and never use this feature again. Even after I learned how to properly phrase my Vision requests, they were still clunky as hell. It was never as easy as “Look for my socks” but required two-part sentences like “Look at my room and tell me if there are boots in it” or “Look at this thing and tell me how to use it.”
When I worded things just right, results were fairly impressive. It confirmed there was a “Lysol can on the top shelf of the shelving unit” and a “purple octopus on top of the brown cabinet.” I held out a cheek highlighter and asked what to do with it. The AI Pin accurately told me “The Carry On 2 cream by BYBI Beauty can be used to add a natural glow to skin,” among other things, although it never explicitly told me to apply it to my face. I asked it where an object I was holding came from, and it just said “The image is of a hand holding a bag of mini eggs. The bag is yellow with a purple label that says ‘mini eggs.’” Again, it didn’t answer my actual question.
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Humane’s AI, which is powered by a mix of OpenAI’s recent versions of GPT and other sources including its own models, just doesn’t feel fully baked. It’s like a robot pretending to be sentient — capable of indicating it sort of knows what I’m asking, but incapable of delivering a direct answer.
My issues with the AI Pin’s language model and features don’t end there. Sometimes it just refuses to do what I ask of it, like restart or shut down. Other times it does something entirely unexpected. When I said “Send a text message to Julian Chokkattu,” who’s a friend and fellow AI Pin reviewer over at Wired, I thought I’d be asked what I wanted to tell him. Instead, the device simply said OK and told me it sent the words “Hey Julian, just checking in. How’s your day going?” to Chokkattu. I’ve never said anything like that to him in our years of friendship, but I guess technically the AI Pin did do what I asked.
Hayato Huseman for Engadget
Using the Humane AI Pin’s projector display
If only voice interactions were the worst thing about the Humane AI Pin, but the list of problems only starts there. I was most intrigued by the company’s “pioneering Laser Ink display” that projects green rays onto your palm, as well as the gestures that enabled interaction with “onscreen” elements. But my initial wonder quickly gave way to frustration and a dull ache in my shoulder. It might be tiring to hold up your phone to scroll through Instagram, but at least you can set that down on a table and continue browsing. With the AI Pin, if your arm is not up, you’re not seeing anything.
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Then there’s the fact that it’s a pretty small canvas. I would see about seven lines of text each time, with about one to three words on each row depending on the length. This meant I had to hold my hand up even longer so I could wait for notifications to finish scrolling through. I also have a smaller palm than some other reviewers I saw while testing the AI Pin. Julian over at Wired has a larger hand and I was downright jealous when I saw he was able to fit the entire projection onto his palm, whereas the contents of my display would spill over onto my fingers, making things hard to read.
It’s not just those of us afflicted with tiny palms that will find the AI Pin tricky to see. Step outside and you’ll have a hard time reading the faint projection. Even on a cloudy, rainy day in New York City, I could barely make out the words on my hands.
When you can read what’s on the screen, interacting with it might make you want to rip your eyes out. Like I said, you’ll have to move your palm closer and further to your chest to select the right cards to enter your passcode. It’s a bit like dialing a rotary phone, with cards for individual digits from 0 to 9. Go further away to get to the higher numbers and the backspace button, and come back for the smaller ones.
This gesture is smart in theory but it’s very sensitive. There’s a very small range of usable space since there is only so far your hand can go, so the distance between each digit is fairly small. One wrong move and you’ll accidentally select something you didn’t want and have to go all the way out to delete it. To top it all off, moving my arm around while doing that causes the Pin to flop about, meaning the screen shakes on my palm, too. On average, unlocking my Pin, which involves entering a four-digit passcode, took me about five seconds.
On its own, this doesn’t sound so bad, but bear in mind that you’ll have to re-enter this each time you disconnect the Pin from the booster, latch or clip. It’s currently springtime in New York, which means I’m putting on and taking off my jacket over and over again. Every time I go inside or out, I move the Pin to a different layer and have to look like a confused long-sighted tourist reading my palm at various distances. It’s not fun.
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Of course, you can turn off the setting that requires password entry each time you remove the Pin, but that’s simply not great for security.
Though Humane says “privacy and transparency are paramount with AI Pin,” by its very nature the device isn’t suitable for performing confidential tasks unless you’re alone. You don’t want to dictate a sensitive message to your accountant or partner in public, nor might you want to speak your Wi-Fi password out loud.
That latter is one of two input methods for setting up an internet connection, by the way. If you choose not to spell your Wi-Fi key out loud, then you can go to the Humane website to type in your network name (spell it out yourself, not look for one that’s available) and password to generate a QR code for the Pin to scan. Having to verbally relay alphanumeric characters to the Pin is not ideal, and though the QR code technically works, it just involves too much effort. It’s like giving someone a spork when they asked for a knife and fork: good enough to get by, but not a perfect replacement.
Cherlynn Low for Engadget
The Humane AI Pin’s speaker
Since communicating through speech is the easiest means of using the Pin, you’ll need to be verbal and have hearing. If you choose not to raise your hand to read the AI Pin’s responses, you’ll have to listen for it. The good news is, the onboard speaker is usually loud enough for most environments, and I only struggled to hear it on NYC streets with heavy traffic passing by. I never attempted to talk to it on the subway, however, nor did I obnoxiously play music from the device while I was outside.
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In my office and gym, though, I did get the AI Pin to play some songs. The music sounded fine — I didn’t get thumping bass or particularly crisp vocals, but I could hear instruments and crooners easily. Compared to my iPhone 15 Pro Max, it’s a bit tinny, as expected, but not drastically worse.
The problem is there are, once again, some caveats. The most important of these is that at the moment, you can only use Tidal’s paid streaming service with the Pin. You’ll get 90 days free with your purchase, and then have to pay $11 a month (on top of the $24 you already give to Humane) to continue streaming tunes from your Pin. Humane hasn’t said yet if other music services will eventually be supported, either, so unless you’re already on Tidal, listening to music from the Pin might just not be worth the price. Annoyingly, Tidal also doesn’t have the extensive library that competing providers do, so I couldn’t even play songs like Beyonce’s latest album or Taylor Swift’s discography (although remixes of her songs were available).
Though Humane has described its “personic speaker” as being able to create a “bubble of sound,” that “bubble” certainly has a permeable membrane. People around you will definitely hear what you’re playing, so unless you’re trying to start a dance party, it might be too disruptive to use the AI Pin for music without pairing Bluetooth headphones. You’ll also probably get better sound quality from Bose, Beats or AirPods anyway.
The Humane AI Pin camera experience
I’ll admit it — a large part of why I was excited for the AI Pin is its onboard camera. My love for taking photos is well-documented, and with the Pin, snapping a shot is supposed to be as easy as double-tapping its face with two fingers. I was even ready to put up with subpar pictures from its 13-megapixel sensor for the ability to quickly capture a scene without having to first whip out my phone.
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Sadly, the Humane AI Pin was simply too slow and feverish to deliver on that premise. I frequently ran into times when, after taking a bunch of photos and holding my palm up to see how each snap turned out, the device would get uncomfortably warm. At least twice in my testing, the Pin just shouted “Your AI Pin is too warm and needs to cool down” before shutting down.
A sample image from the Humane AI Pin. (Cherlynn Low for Engadget)
Even when it’s running normally, using the AI Pin’s camera is slow. I’d double tap it and then have to stand still for at least three seconds before it would take the shot. I appreciate that there’s audio and visual feedback through the flashing green lights and the sound of a shutter clicking when the camera is going, so both you and people around know you’re recording. But it’s also a reminder of how long I need to wait — the “shutter” sound will need to go off thrice before the image is saved.
I took photos and videos in various situations under different lighting conditions, from a birthday dinner in a dimly lit restaurant to a beautiful park on a cloudy day. I recorded some workout footage in my building’s gym with large windows, and in general anything taken with adequate light looked good enough to post. The videos might make viewers a little motion sick, since the camera was clipped to my sports bra and moved around with me, but that’s tolerable.
In dark environments, though, forget about it. Even my Nokia E7 from 2012 delivered clearer pictures, most likely because I could hold it steady while framing a shot. The photos of my friends at dinner were so grainy, one person even seemed translucent. To my knowledge, that buddy is not a ghost, either.
A sample image from the Humane AI Pin. (Cherlynn Low for Engadget)
To its credit, Humane’s camera has a generous 120-degree field of view, meaning you’ll capture just about anything in front of you. When you’re not sure if you’ve gotten your subject in the picture, you can hold up your palm after taking the shot, and the projector will beam a monochromatic preview so you can verify. It’s not really for you to admire your skilled composition or level of detail, and more just to see that you did indeed manage to get the receipt in view before moving on.
Cosmos OS on the Humane AI Pin
When it comes time to retrieve those pictures off the AI Pin, you’ll just need to navigate to humane.center in any browser and sign in. There, you’ll find your photos and videos under “Captures,” your notes, recently played music and calls, as well as every interaction you’ve had with the assistant. That last one made recalling every weird exchange with the AI Pin for this review very easy.
You’ll have to make sure the AI Pin is connected to Wi-Fi and power, and be at least 50 percent charged before full-resolution photos and videos will upload to the dashboard. But before that, you can still scroll through previews in a gallery, even though you can’t download or share them.
The web portal is fairly rudimentary, with large square tiles serving as cards for sections like “Captures,” “Notes” and “My Data.” Going through them just shows you things you’ve saved or asked the Pin to remember, like a friend’s favorite color or their birthday. Importantly, there isn’t an area for you to view your text messages, so if you wanted to type out a reply from your laptop instead of dictating to the Pin, sorry, you can’t. The only way to view messages is by putting on the Pin, pulling up the screen and navigating the onboard menus to find them.
Hayato Huseman for Engadget
That brings me to what you see on the AI Pin’s visual interface. If you’ve raised your palm right after asking it something, you’ll see your answer in text form. But if you had brought up your hand after unlocking or tapping the device, you’ll see its barebones home screen. This contains three main elements — a clock widget in the middle, the word “Nearby” in a bubble at the top and notifications at the bottom. Tilting your palm scrolls through these, and you can pinch your index finger and thumb together to select things.
Push your hand further back and you’ll bring up a menu with five circles that will lead you to messages, phone, settings, camera and media player. You’ll need to tilt your palm to scroll through these, but because they’re laid out in a ring, it’s not as straightforward as simply aiming up or down. Trying to get the right target here was one of the greatest challenges I encountered while testing the AI Pin. I was rarely able to land on the right option on my first attempt. That, along with the fact that you have to put on the Pin (and unlock it), made it so difficult to see messages that I eventually just gave up looking at texts I received.
The Humane AI Pin overheating, in use and battery life
One reason I sometimes took off the AI Pin is that it would frequently get too warm and need to “cool down.” Once I removed it, I would not feel the urge to put it back on. I did wear it a lot in the first few days I had it, typically from 7:45AM when I headed out to the gym till evening, depending on what I was up to. Usually at about 3PM, after taking a lot of pictures and video, I would be told my AI Pin’s battery was running low, and I’d need to swap out the battery booster. This didn’t seem to work sometimes, with the Pin dying before it could get enough power through the accessory. At first it appeared the device simply wouldn’t detect the booster, but I later learned it’s just slow and can take up to five minutes to recognize a newly attached booster.
When I wore the AI Pin to my friend (and fellow reviewer) Michael Fisher’s birthday party just hours after unboxing it, I had it clipped to my tank top just hovering above my heart. Because it was so close to the edge of my shirt, I would accidentally brush past it a few times when reaching for a drink or resting my chin on my palm a la The Thinker. Normally, I wouldn’t have noticed the Pin, but as it was running so hot, I felt burned every time my skin came into contact with its chrome edges. The touchpad also grew warm with use, and the battery booster resting against my chest also got noticeably toasty (though it never actually left a mark).
Hayato Huseman for Engadget
Part of the reason the AI Pin ran so hot is likely that there’s not a lot of room for the heat generated by its octa-core Snapdragon processor to dissipate. I had also been using it near constantly to show my companions the pictures I had taken, and Humane has said its laser projector is “designed for brief interactions (up to six to nine minutes), not prolonged usage” and that it had “intentionally set conservative thermal limits for this first release that may cause it to need to cool down.” The company added that it not only plans to “improve uninterrupted run time in our next software release,” but also that it’s “working to improve overall thermal performance in the next software release.”
There are other things I need Humane to address via software updates ASAP. The fact that its AI sometimes decides not to do what I ask, like telling me “Your AI Pin is already running smoothly, no need to restart” when I asked it to restart is not only surprising but limiting. There are no hardware buttons to turn the pin on or off, and the only other way to trigger a restart is to pull up the dreaded screen, painstakingly go to the menu, hopefully land on settings and find the Power option. By which point if the Pin hasn’t shut down my arm will have.
A lot of my interactions with the AI Pin also felt like problems I encountered with earlier versions of Siri, Alexa and the Google Assistant. The overly wordy answers, for example, or the pronounced two or three-second delay before a response, are all reminiscent of the early 2010s. When I asked the AI Pin to “remember that I parked my car right here,” it just saved a note saying “Your car is parked right here,” with no GPS information or no way to navigate back. So I guess I parked my car on a sticky note.
To be clear, that’s not something that Humane ever said the AI Pin can do, but it feels like such an easy thing to offer, especially since the device does have onboard GPS. Google’s made entire lines of bags and Levi’s jackets that serve the very purpose of dropping pins to revisit places later. If your product is meant to be smart and revolutionary, it should at least be able to do what its competitors already can, not to mention offer features they don’t.
Screenshot
One singular thing that the AI Pin actually manages to do competently is act as an interpreter. After you ask it to “translate to [x language],” you’ll have to hold down two fingers while you talk, let go and it will read out what you said in the relevant tongue. I tried talking to myself in English and Mandarin, and was frankly impressed with not only the accuracy of the translation and general vocal expressiveness, but also at how fast responses came through. You don’t even need to specify the language the speaker is using. As long as you’ve set the target language, the person talking in Mandarin will be translated to English and the words said in English will be read out in Mandarin.
It’s worth considering the fact that using the AI Pin is a nightmare for anyone who gets self-conscious. I’m pretty thick-skinned, but even I tried to hide the fact that I had a strange gadget with a camera pinned to my person. Luckily, I didn’t get any obvious stares or confrontations, but I heard from my fellow reviewers that they did. And as much as I like the idea of a second brain I can wear and offload little notes and reminders to, nothing that the AI Pin does well is actually executed better than a smartphone.
Wrap-up
Not only is the Humane AI Pin slow, finicky and barely even smart, using it made me look pretty dumb. In a few days of testing, I went from being excited to show it off to my friends to not having any reason to wear it.
Humane’s vision was ambitious, and the laser projector initially felt like a marvel. At first glance, it looked and felt like a refined product. But it just seems like at every turn, the company had to come up with solutions to problems it created. No screen or keyboard to enter your Wi-Fi password? No worries, use your phone or laptop to generate a QR code. Want to play music? Here you go, a 90-day subscription to Tidal, but you can only play music on that service.
The company promises to make software updates that could improve some issues, and the few tweaks my unit received during this review did make some things (like music playback) work better. The problem is that as it stands, the AI Pin doesn’t do enough to justify its $700 and $24-a-month price, and I simply cannot recommend anyone spend this much money for the one or two things it does adequately.
Maybe in time, the AI Pin will be worth revisiting, but it’s hard to imagine why anyone would need a screenless AI wearable when so many devices exist today that you can use to talk to an assistant. From speakers and phones to smartwatches and cars, the world is full of useful AI access points that allow you to ditch a screen. Humane says it’s committed to a “future where AI seamlessly integrates into every aspect of our lives and enhances our daily experiences.”
After testing the company’s AI Pin, that future feels pretty far away.
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Shortly after Humane released its $699 AI Pin in April, the returns started flowing in.
Between May and August, more AI Pins were returned than purchased, according to internal sales data obtained by The Verge. By June, only around 8,000 units hadn’t been returned, a source with direct knowledge of sales and return data told me. As of today, the number of units still in customer hands had fallen closer to 7,000, a source with direct knowledge said.
At launch, the AI Pin was met with overwhelmingly negative reviews. Our own David Pierce said it “just doesn’t work,” and Marques Brownlee called it “the worst product” he’s ever reviewed. Now, Humane is attempting to stabilize its operations and maintain confidence among staff and potential acquirers. The New York Times reported in June that HP is considering purchasing the company, and The Information reported last week that Humane is negotiating with its current investors to raise debt, which could later be converted into equity.
Humane’s AI Pin and accessories have brought in just over $9 million in lifetime sales, according to the internal data seen by The Verge. But around 1,000 purchases were canceled before shipping, and more than $1 million worth of product has been returned.
These figures, which have not been reported before, paint a better picture of the difficult position Humane finds itself in with limited options on a path forward. The low sales figures also pale in comparison to the over $200 million that Humane has raised from notable Silicon Valley executives like OpenAI CEO Sam Altman and Salesforce CEO Marc Benioff. To date, around 10,000 Pins and accessories have shipped in total. Humane hoped to ship about 100,000 Pins within the first year, according to a source with knowledge of the plan and first reported by The New York Times.
Do you work at Humane? I’d love to chat. You can reach me securely on Signal @kylie.01, or via email at kylie@theverge.com.
Zoz Cuccias, a spokesperson for Humane, said there were inaccuracies to The Verge’s reporting, “including the financial data.” When pressed about the specifics of those inaccuracies, Cuccias said “we have nothing else to provide as we do not comment on financial data, and will refer it to our legal counsel.”
Once a Humane Pin is returned, the company has no way to refurbish it, sources with knowledge of the return process confirmed. The Pin becomes e-waste, and Humane doesn’t have the opportunity to reclaim the revenue by selling it again. The core issue is that there is a T-Mobile limitation that makes it impossible (for now) for Humane to reassign a Pin to a new user once it’s been assigned to someone. One source said they don’t believe Humane has disposed of the old Pins because “they’re still hopeful they can solve this problem eventually.” T-Mobile declined to comment and referred us to Humane.
“We knew we were at the starting line, not the finish line” when the AI Pin launched, Cuccias wrote via email. She said that Humane has since released several software updates to “address user feedback.”
There has been some notable turnover in Humane’s executive roles in recent months. Humane’s director of customer experience, Tori Geiken, disappeared from the company’s internal Slack last week, sources say. One source said the employees who worked under Geiken weren’t given official notice about her leaving. Geiken didn’t respond to multiple requests for comment.
Humane cofounders Imran Chaudhri and Bethany Bongiorno stand side-by-side. Image: Humane
Humane has also seen turnover in its software engineering leadership since the start of the year. Jeremy Werner, the vice president of engineering who joined Humane while it was still building in secret, Patrick Gates, the former CTO, and Ken Kocienda, the head of product engineering, all left Humane with little explanation to their staff, according to sources. In January, Humane laid off 4 percent of employees as a cost cutting measure ahead of the AI Pin’s launch.
Cuccias told The Verge that “we continue to build an incredibly talented and deeply experienced team” and are “committed to unlocking a new era of ambient and contextual computing” with the addition of Rubén Caballero, chief engineering and strategy officer, to Humane’s leadership team in June.
Humane’s leadership appears to have ignored some warning signs about their product until well into development
Imran Chaudhri, president and cofounder of Humane, debuted the product to significant buzz when he first demoed the AI Pin onstage during a TED Talk in April 2023. Both Chaudhri and his wife, Bethany Bongiorno, cofounder and CEO of Humane, previously worked at Apple, where they claimed involvement in developing the Macintosh, iPod, iPad, Apple Watch, and iPhone. On the day the bad reviews started to emerge, Bongiorno posted on X, “This is the starting point. No gen 1 is perfect nor is it ever the complete vision.”
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This article was originally published in German and has been automatically translated.
The AI Pin from Humane was supposed to give users a taste for using devices and artificial intelligence in a whole new way. However, the small box, which is magnetically attached to clothing and controlled by voice, is apparently running into increasingly difficult waters. According to alleged internal documents, more devices have been returned than sold in recent months.
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The current development is leading to increasing unrest within the company and personnel changes in management positions, reports the US IT news site The Verge. The AI Pin published in April was launched to great acclaim. Well-known Silicon Valley executives, including OpenAI boss Sam Altman, invested a total of around 200 million US dollars in the start-up, according to media reports. Humane was founded by former Apple designers Imran Chaudhri and Bethany Biongiorno.
Old devices cannot be reused
According to the figures available to The Verge, Humane has so far only been able to deliver around 10,000 pins instead of the 100,000 devices hoped for in the first year. A company spokesperson did not want to comment on this in detail and only spoke of “inaccuracies”. According to The Verge, the high return rate has a particularly negative impact as Humane is unable to reuse returned devices. This is due to the company’s US mobile communications partner T-Mobile. Apparently, the device’s mobile module cannot be reset in order to continue using it with a new user. None of the parties involved wanted to comment on this.
The AI Pin, which costs around 700 US dollars, received mostly scathing reviews. Reviewers complained in particular that the device, which uses ChatGPT, did not work reliably and often took a very long time to respond to requests. Humane is now negotiating the raising of outside capital, according to media reports. A sale to HP is also being discussed. There have also been various changes to the management team.
(mki)
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